Connecting People with Executive Opportunities

Position: Marketing Manager
Reports to: President
Company: Posterjack
Location: Toronto
Date Posted: December 2017

Company Profile
Posterjack is the premium choice for Canadian’s who want to turn their personal photos into stunning artwork. Come join our team and help us continue to grow. Ranked as PROFIT’s 4th fastest growing retailer in Canada in 2016, we’ve grown a lot in seven years. With a new state of the art production facility, we are ready to serve even more Canadians.

Job Summary
The Marketing Manager will have responsibility for all marketing initiatives at Posterjack. This is a role for a go getter with drive who excels at delivering growth. The ideal candidate is an up and coming marketing super hero looking for a place to make an impact. You must have a very strong understanding of digital marketing, email marketing, and social media marketing. From high level strategy, to writing the marketing emails to hundreds of thousands of customers, this job will provide both variety and challenge. You’ll manage the relationships and strategy with specialized agencies that assist us with Search Engine Marketing and Facebook. In-house you’ll have support from both content management and graphic design resources. We are looking for someone that is both analytical and creative who likes to grab the bull by the horns. If you want the chance to make a difference daily for a company that thrives on making their customers happy (see our 20,000 customer reviews), this is your chance!

Candidate Profile
4-year degree from an accredited university or college in Marketing, Public Relations, Business Administration or a related major and a minimum 5 years’ experience in marketing, digital marketing, or advertising.

Core Work Activities:

  • Create and execute annual marketing plan to budget, in consultation with President
  • Drive new customer acquisition at or below defined CPA targets through digital marketing channels
  • Create and execute the annual promotions calendar
  • Act as the liaison between Posterjack and external agencies assisting us with search engine marketing and Facebook marketing
  • Execute all email marketing, including developing the email calendar, writing the content, administering the subscriber list, A/B testing, and optimization
  • Work with in-house graphic designer/photographer to create graphic collateral for usage in marketing, public relations, social media, on the website and promotions
  • Manage our Instagram, Facebook, and Twitter accounts with support of our content manager, including overseeing development of the monthly calendar
  • Utilize Google Analytics and other software tools to measure and report on marketing results monthly
  • Develop a comprehensive quarterly public relations plan
  • Maintain consistent contact with a list of media contacts, including bloggers, social influencers, TV show producers, and print media contacts
  • Write and distribute all press releases for Posterjack
  • Support pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives
  • Track and report on earned media obtained online, in print, and through social media

Reply in confidence to:

Ian K. McEwen


in addition, place the position for
which you are applying in the sub-
ject line of the email.

When applying, please include:

  • your resume
  • your cover letter outlining your key
    experience for the position


2600 Skymark Ave.
Bldg. 5, Suite 103
Mississauga, ON
L4W 5B2

Tel: 905.290.0911 X. 222
Cell: 416.918.2458
Fax: 905.290.0914
TF: 1.866.MARCKIS (627.2547)


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